Blog Report: Stats, Insights & Discussion – AS in September ’18

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Monthly blog report taking a close look at blog traffic, social media stats and building something meaningful

September is come and gone. In my personal life, I’m still in a weird limbo, still waiting. But I’m making the best of it. I’ve been learning some basic coding, JavaScript, SQL database manipulation and such – hoping it’ll make me better at controlling a blog behind the scenes. Still, it’s fun to learn, have a project, even if it won’t really lead to anything.

With that, let’s dive into this blog report.

But why even share these reports? Who would do such a silly thing?

Me. Because:

  • It’s an ongoing case study: I share what works for me and what doesn’t. I create something I can look back on and see how my blog has developed.
  • For the sake of transparency: I don’t want to keep any secrets from my readers. For people who hasn’t owned a blog, it can be difficult to understand what goes on behind the scenes.. I wanna be open about what’s going on with this blog and the directions I take it.
  • It helps other bloggers: I know some of you blog too, and find it helpful and insightful to learn more about how I run this blog.
  • I’m going to track my stats anyway, so I may as well share it on here 🙂

I don’t share these reports to reduce the value of blogging to simple numbers and graphs. There’s so much more to it than that, and there’s no real way to measure meaningful connections between people. The number of followers and views are just a bad surrogate for that meaning, but it’s also the most easily accessed and evaluated. I personally only check my blog statistics once a month so I can write these posts.

I’ve written about popularity and blogging for numbers previously, which you can read right here. I mention this post because it’s important to keep your perspective and not put too much meaning into basic numbers and statistics, before we dive in to the data.

In this report we’ll take a look at:

Thank you for joining me behind the scenes, I’m grateful to have you here!

Budget – Tools I’ve used

At some point this might turn into the ‘Income and Expenses’-section, but at the moment my blog isn’t a moneymaker, it’s a hobby (And I’d just feel a bit weird about discussing my finances in detail).

So instead I’ll share a few of the tools I use most often. I guess it’s the expense section of my non-existent budget.

  • Domain & hosting provider: GoDaddy*
  • Social sharing plugin: Social Warfare* 
  • Instagram planning & scheduling: Later
  • Pinterest planning & scheduling: Tailwind* (you get a 1-month free trial when you sign up through my referral link)
  • Planning (everything else!): Trello

You can read more about all the tools I use to run this blog here.

New & Popular posts

Total number of posts published this month: 7

Almost double compared to last month!

The most viewed posts in September

These are the blog posts that the most people have read in September, but they weren’t necessarily published in September

Number 1 and 2 is identical to August – but one smoothie recipe beats another for third place.

The most discussed posts from September

These are the posts published in September with the most comments

The most shared posts from September

These are the posts published in September with the most shares according to my sharing-plugin*

Blog traffic summary

The graph shows the daily page views throughout the month

Page views:5,289Visitors:3,658

It’s been a fairly steady month, with tops coinciding with the publishing of new blog posts. Otherwise, it’s quite similar to last month.

Social Media Stats

Traffic sources

Here’s an overview of how many pageviews my blog received from different sources in September compared with August

The biggest change between August and September, is in terms of Instagram, where there was a big spike. Specifically, it happened on September 5th, after I shared this post.

Newsletter also took a big jump, but that’s because I had some problems with my newsletter not being sent out throughout most of August (as I’ve explained in more detail here).

Follower growth

: 4219: 7117: 667: 38284: 2035

If you want to learn more about how I use social media, here’s a collection of some of my tips:

You can find all my blogging tips & tricks here.

In other news….

Don’t let perfect be the enemy of done

This will be working mantra for October. I’ve spend so much time worrying I’m not good enough, that what I write isn’t good enough.

Certainly, my blog isn’t the best one out there, but that was never the point.

The purpose with my blog is to write, share my experience and spread positivity (not in the #positivevibesonly way, but in an honest and authentic way). I’ve sort of had a writing block, spending wasting time tweaking little things that doesn’t really matter instead of writing, which is what matters most.

So  here’s what I’ll do: I won’t let perfect be the enemy of done. I’ll allow myself to write bad drafts, then review them later.

How do you deal with a creative block?

Still not dizzy from looking at all the numbers? You can dig into earlier blog reports here.

Do you have any questions about blogging you want me to address? Leave them in the comments below!

Gif that says lots of love, Anne xx

Since you made it to the end, you may as well follow me on Instagram – but their algorithm is a bit of a mystery, so you can sign up to the newsletter to not miss out on the best posts! ✨

Blog Report: Stats, Insights & Discussion – AS in September \'18Blog Report: Stats, Insights & Discussion – AS in September \'18
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    1. says: Anne

      Thank, it makes me happy to hear that! In Google Analytics, I’ve created a custom dashboard with number widgets set to each of the sources I’m interested in 🙂