Throughout 2016 I set a mix of numerical and project oriented goals to help me improve and grow my blog.
The start of a new year is an evident chance to take a look at the bigger perspective. It’s also a chance for a genius to create this GIF:
Back on topic: I was debating whether to continue doing these goal posts in 2017. I’m certainly not going to stop setting goals, though it likely won’t follow this format. For a while, I did monthly blog reports as well as my quarterly blog goals but it seemed redundant to do both.
So for the new year, I’ll be merging those together into a monthly post which purpose will be to share my strategies for growing my blog, tracking my progress and to be transparent about everything that goes on with this blog. How does that sound to you?
2016 in review
First, let’s take a look at the goals I set in my previous post in late September.
I kept it fairly simple for the numerical goals and only set 3:
- Goal: 3,500
- Actual: 3,429
Well, it’s not quite there is it? Instagram is very up and down, and a lot of people seems to be following just to unfollow shortly after. But it’s more than that, because it’s also possible to find some really lovely people to talk to and an amazing community.
- Goal: 3,500
- Actual: 3,665
Success! If I had to pick the one thing that’s had the best effect on my blog, it was learning to use Pinterest. It’s easy to use once you learn it, and the benefits for my blog are huge.
- Goal: 120,000
- Actual: ~118,574
There’s a little uncertainty about the actual number here because Google Analytics was attacked by some vicious spam (by pro-Trump Russians. Yes really. It’s crazy). It’s been difficult to filter out all the spam without removing the genuine traffic, so the 118 thousand is the lowest estimate. The true number may be higher, and to be honest both these numbers are so high it’s difficult to really fathom.
Personal & Project Goals
DRAFT OUT BLOG POSTS IN ADVANCE
Technically these goals were only valid until the end of December, so I did succeed for a while. It can be a struggle to keep up with uni, workout and cook proper food regularly (and by the way recovering from severe depression and anxiety) while blogging 3-4 times a week (on top of that comes maintaining social media and everything else)
I’m trying to write as much and as often as I can manage to. But at the same time I want to maintain that this is just a fun hobby, and when it stops being fun I’ll take a break when I need it.
KEEP REFINING MY PINTEREST STRATEGY
As I said above, I am in love with Pinterest and how it helps my blog without me having to put too much effort into it. I’ve started my own group board and I’ve joined a lot to continue growing that platform.
COMMENT ON AND SHARE MORE BLOG POSTS
Overall sharing my love for other bloggers is something I could still improve at. On Instagram in particular, I often engage with a lot of people, but I still could be better at leaving a comment on posts I really enjoy. This is something I will continue to work on in the future.
2016 in reviews
Here’s a table showing how my numbers on social media have grown since January last year. Not because numbers are everything but it’s an easy and convenient way of getting an idea whether what you do is having an effect or not.
There are so many other things I could bring up from 2016, like 20 of the best post I published. As a blogger, winning the award for Best European Health Blog stands out to me in particular. It was a huge honour, and it’s motivating me to continue this adventure.
But what motivates me even more (hold on, this is about to get soppy). Yes, it’s you guys. The fact that I have this little community to share my passions, who I can talk to about my mental health struggles and that I hopefully can help push in the direction of a healthier and happier life.
This is getting too much, so let’s end the post here.
PS. I love you and I hope your 2017 is fabulous.