Blogging seems like the greatest hobby-turned-job, but what if it’s not? What happens to your blog when you’re sick?
That’s what I started thinking about when I got mono this month (and when a horrible event happened, but it’s the kind of news that are not mine to share).
Not that I’m anywhere close to being able to call my blog a job, it’s a hobby that costs me money. But if I ever get to a point where that’s a real choice, this month has certainly raised some concerns that are worth thinking about.
Is it possible to implement a system, that makes it possible for you to go on vacation or sick leave? How does your absence affect your blog? And is there a way to do this that doesn’t take the personality out of blogging, that doesn’t disconnect you from your readers?
It certainly didn’t take long before my Instagram was losing followers.
But firstly, if people unfollow you for not posting in 3-4 days, they probably weren’t that interested in your content in the first place.
Secondly, there’s a good chance the people would have unfollowed you anyway, because they’re doing the spam follow/unfollowing thing – your numbers just drop because nobody is discovering and following your account as there’s nothing in their feed and in the hashtags to bring their attention to you.
It’s just what happens, and it’s not something I’m going to spend any more time thinking about.
Let’s instead see how hard my absence hit my blog.
Most read posts in August
It’s not surprising that the hit list is dominated by older posts this month. There simply hasn’t been much produced by my end (for a good reason, though).
It’s good to see I have a few posts that continue to get a lot of love!
Most discussed posts from August
The 3. most commented post was my birthday post – I appreciate that so many of you kind people took the time to send me good wishes!
It’s often my blogging related posts that get the most comments. Generally, the majority of comments on my site comes from bloggers, so it makes sense they’re extra active on the blogging posts. Us bloggers just love to discuss (online, from the comfort of our bed).
Most shared posts from August
Compared to last month, it actually doesn’t look that bad.
In all seriousness, it could have been a lot worse, considering how much time I spent offline.
The way my content promotion is set up, it can run for a while completely on its own. However, at some point, the queues are going to run out, and there’ll be no new content to promote.
And although I created one extra post this month, the quality has not been as high. Like my Amsterdiary series was split into 3 parts and I made 2 short personal updates. This is content that belongs on here; I want my blog to be personal.
But it’s not the kind of content that gets a tonne of shares.
It’s not really valuable to the people who doesn’t already read my blog, and rarely has the potential to catch a lot of people’s attention.
Where did the traffic come from?
Judging from the graphs, my sudden lack of blog activity had the greatest impact on Bloglovin’ and Facebook. Pinterest was affected as well, which I could have avoided. Because I use BoardBooster to schedule pins, I can set aside one day to schedule a huge amount of pins, then basically stay away from the site for months (I don’t, but I could if I wanted to). In this case, the problem was that it had been a long time since I had a batch schedule day, and most of my boards don’t have enough content to use the looping function from BoardBooster yet.
I also notice a substantial increase in referrals from Google, and that is awesome!
What I did differently
I didn’t do anything intentionally different this month – it just sort of happened. And now I’m about to go back to uni tomorrow (screams of horror). Back to being a full-time student. Maybe it’s time to tell the world what I spent my free time on, but I’m not sure I’m ready.
What I do know, is that I’ll need to prioritise my time, before I get stressed out. I used to have posts written well in advance, but this whole sickness-thing means my archive of blog content is empty. My goal is to write 3 posts a week and be active on Instagram. Not because it’s a huge source of traffic, but because it’s my favourite site and I really want to work on it (it’s also difficult to track Instagram referrals accurately). Everything else will have to take a step down on my to do list.
I’ve also come to the conclusion that I write to much about blogging compared to what I’m supposed to blog about – health and fitness. It’s kinda funny, but I suppose it’s because it’s hard to write about when it’s not going well. Yet it’s silly, because I have so many ideas, and so much knowledge from my studies that I want to share with you!
I need to stop being such a perfectionist about it.
And not get sick again. I think I deserve a free pass from illness and other tragedies for at least a few months, that would only be fair.
This has been a note to Anne. I hope you learned a bit from it too 🙂
How long could your blog run on its own if you got sick? Let me know in the comments!